A Brampton RMT clinic's first 30 days.
A registered massage therapy (RMT) clinic in Brampton, Ontario used Frontdesk AI on the Growth plan. In its first 30 days, Frontdesk AI handled 354 calls, booked 48 appointments worth an estimated $5,000, and answered 52 calls that came in after hours. A separate text campaign to past clients brought 13 of them back, with 18 appointments and $2,082 in bookings in the first two weeks.
Live in your browser, no form needed. Prefer a walkthrough? Book a demo
Case study · Growth plan
The first 30 days
Calls answered, including the ones nobody was there for.
RMTs spend most of the day with clients, so the phone often rings when nobody can pick it up. Frontdesk AI answered the clinic's calls, day and night, and booked appointments during the call.
- calls handled
- 354calls handled
- appointments booked
- 48appointments booked
- calls answered after hours, about 1 in 7
- 52calls answered after hours, about 1 in 7
- estimated booking value
- $5,000*estimated booking value
*Estimated from the service prices of the 48 appointments booked.
Customer reactivation · Growth plan
One text campaign. $2,082 in bookings in two weeks.
The clinic texted past clients it hadn't seen in 4 to 11 months, inviting them back.
- past clients received the text
- 575past clients received the text
- of them came back
- 13of them came back
- appointments booked
- 18appointments booked
- in bookings, at the clinic's own prices
- $2,082in bookings, at the clinic's own prices
Booked within a minute. One client called the clinic's AI receptionist about a minute after the text arrived and booked a 60-minute massage for the next morning.
- How we counted
- Each texted phone number was matched to new appointments on the clinic's calendar, whether booked online, by phone or at the front desk.
- Booking value
- The listed price of each appointment, before HST.
- Period
- The first two weeks after the first text.
Not a clinic?
The same three patterns show up in every phone-based business.
These are one clinic's numbers, and your results will depend on your calls. But the reasons behind them aren't specific to massage therapy.
Calls come in when you can't answer
About 1 in 7 of the clinic's calls came in after hours. Any business where the person who'd answer is busy doing the work gets the same calls: on a job, in the bay, with a client, at an event.
Callers book when someone answers
48 appointments were booked during the call, not on a callback. The same is true of showings, consultations, lessons, classes and reservations.
Past customers come back when asked
13 past clients returned after one text, and one booked within a minute. Any business with repeat customers has a list like this.
Book a demo
Keep your front desk open 24/7.
Leave your details and we'll set up a short call. We'll look at how your business handles calls, show you how Frontdesk AI would work for you, and answer your questions.
- Hear it handle calls like yours
- Find the right plan and coverage
- See how booking would work for your business